As direct marketing grows in sophistication, accurate marketing data has become absolutely critical. Use a high quality, profiled database with named contacts and individual opt-in email addresses and you will see dramatic improvements in ROI.
Research suggests that B2B / B2C data decays at approximately 30% per year; if your marketing database is just two years old, 60% of it is likely to be out of date. Two thirds of your direct marketing budget could be going to waste. This is a problem that we can solve quickly and competitively with our database cleaning services.
Our database cleansing and enhancement services
Our telephone database cleaning services are an affordable, quick and efficient way to ensure your data is maintained effectively, refreshing address details, capturing email addresses and gathering new, additional and replacement contacts with specific responsibility for given business areas or budgets.
We're able to provide anything from switchboard validation of a database to fully-fledged organisational profiles with multiple senior contacts.
We work to the highest professional standards. During database cleaning and enhancement projects we use robust and flexible technology, rigorous quality assurance and a skilled, experienced team of agents and managers to ensure that your database is a powerful foundation for all of your direct marketing.
To find out more about our database cleaning and address verification services Call (AUS) : +61 3 9015 7783 (US) : +1 773 649 1600 or email us at firstname.lastname@example.org .
- Verification and testing for all emails captured
- Blanket recording of all calls
- Marketing opt-ins secured
- Switchboard, department or decision maker level calling
- Can be combined with desk research